The reality of putting electric pickup trucks into your fleet

The reality of putting electric pickup trucks into your fleet

We’re all hyped about electrification possibilities, but the reality is a bit more sobering. Sure there’s a lot to consider in terms of application demand and infrastructure availability, but the commercial trucking industry is starting to answer those big questions that loomed a year or so ago when electric trucks were just starting to roll out.

And there are more on the way. Light-duty pick-ups look to be a growing electric truck segment with the coming of battery electric vehicles like the Ford F-150 Lighting, to name one of the biggest brands. In October 2021, Geotab conducted a fleet electrification study with Enterprise Fleet Management that analyzed over 91,000 of their vehicles. Using Geotab’s EV Suitability Assessment (EVSA), the study showed that they could replace up to 45% of the analyzed vehicles with EVs once electric pickup trucks entered the market, potentially saving them hundreds of millions of dollars. 

So Geotab set out to grow its EV Suitability Assessment to include pickup trucks to help fleet managers answer the question: Do the savings on fuel and maintenance offset the premium cost of the vehicle?

For that answer, The Buzz Editor David Sickels and I connected with Charlotte Argue, senior manager of fleet electrification at Geotab to talk about the impact electric pickups could have on light-duty fleets. Watch the video above for all of her insight.

You May Also Like

Range Energy receives $23.5M in new financing for electric trailers

This recent funding follows the company’s $8M seed round from November 2022, bringing total funding to $31.5M.


Range Energy announced a $23.5 million new financing round led by Trousdale Ventures and with participation from UP.Partners, R7, and Yamaha Motor Ventures. Range says it will use the money to expand customer pilot programs for its electric-powered trailers, as well trailer production. Additionally, Range says it is also working to develop a new trailer data and telematics platform. 

Navigating the EV charging market

Thoughts on future-proofing charging infrastructure installations and charger/EV compatibility.

This year’s truck trade show EV trends

Companies focusing on truck maintenance are approaching zero-emissions differently than OEMs designing new EV offerings.

The electric school bus rollout reality

Taking commercial vehicle battery electric technology to school.

Extending equipment sustainability strategies to electric transportation refrigeration units

How fleets are starting to use electric TRUs in zero-emissions operations.


Other Posts

Trade Show Talk: Trends kicking off 2024

Alternative fuels, connectivity, efficiency—there’s been plenty to report on from trucking trade shows, but which topics stuck out most?

J&R Schugel wraps Kenworth T680s to support driver causes

After a driver beat breast cancer, the company wrapped her truck in pink and white to support her goal of raising awareness.

A ‘Toward Zero’ emissions Q&A with Volvo Trucks’s Roger Alm

Talking through the challenges, the technological advances, and the strategies for a sustainable future.

BeyondTrucks, Samsara announce free integration

The companies say customers can have their real-time data connected within a few clicks at no cost.