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FleetPride introduces e-commerce website


David Sickels is the Senior Editor of Fleet Equipment. He has a history of working in the media, marketing and automotive industries in both print and online.

FleetPride Inc. has introduced its new e-commerce site at Previously, site visitors could only look up product information and were unable to purchase items. Now, there are more than 176,000 products available online for Class 6-8 vehicles and heavy-duty trailers, and the company says the number is growing on a daily basis. Customers are able to search by part number, cross reference, year/make/model/engine type or VIN number.

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The site features “My Fleet,” where fleet customers can securely store information on their vehicles to more easily find needed parts. Similarly, users can create favorite parts lists for the products they want to save. Customers can find alternative parts and are offered additional parts to help complete the job. Additionally, newly redesigned search and checkout pages highlight information like “exact fit” and real-time availability.

In addition to launching the e-commerce site, FleetPride says it is offering direct shipping options to customers from its five distribution centers as well as branches across the U.S. With the help of a comprehensive order management system and transportation management system, the company says the site allows customers to accurately check the availability of real-time local inventory and select how they want to receive the product: through branch pickup, local delivery or direct shipping.


Additionally, all orders and invoices regardless of whether they’re placed online or in stores can be managed through the site. Products ordered online can be returned to any FleetPride location. FleetPride also has live chat and phone support available from its team. Customers can also send in pictures from their mobile devices to help identify and order the right parts.

FleetPride says it expects to have every part available for sale online within the next two years. A list of its 55 service centers and service capabilities are also available on the site.



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