MiX Telematics, provider of fleet and mobile asset management solutions, has launched MiX Now, which the company describes as simplified, self-service fleet software that empowers business owners to easily manage their vehicles and drivers.

According to the company, MiX Now tells business owners or managers where their vehicles and drivers are, reveals how vehicles are being used, and sends useful reminders and alerts, helping to improve safety, efficiency and compliance.

“With MiX Now, everything you need to run your service fleet is in the palm of your hand,” said Stefan Joselowitz, chief executive officer and founder of MiX Telematics. “The feedback from our beta customers has been very positive and we’re excited to bring this new plug and play offering to a high growth sector of the market.”