Omnitracs unveils new logo

Omnitracs unveils new logo

Following the 2020 acquisition of SmartDrive, Omnitracs has recently launched a rebrand, including a new logo. According to the company, The new logo is a shutter made up of six “z” figures in the shape of an “O” to encompass the company‚Äôs focus on workflow, compliance, safety, productivity, data analytics, and routing and dispatching.

For more on the story behind the rebrand, click here to read a blog from Omnitracs’ chief marketing officer.

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