A fundraising effort for an industry-wide movement, centered on creating a positive image with policymakers and the general public, has been launched by the Allied Committee for Transportation (ACT 1). The campaign, called Trucking Moves America, initially includes creative materials, messaging, and social media links focused on how trucking technology has a positive impact on safety, sustainability, efficiency and reliability, and how the industry is critical to the national economy.
“We’re extremely excited for the fundraising effort of this movement to have launched,” said John Conkin, president of ACT 1. “The trucking industry serves America’s economy, its families and businesses in a way no other industry does. Trucking is essential to the every day lives of all Americans. Our mission today is to make that message stronger and connect our good work with the rest of America.”
ACT 1 is an initial founding member of the Trucking Moves America Forward movement, which includes: Allison Transmission; Bendix Commercial Vehicle Systems; Bridgestone Commercial Solutions; Castrol Heavy Duty Lubricants; Cummins Inc.; Dana Holding Corp.; Detroit Diesel Corp.; Eaton Corp. – Roadranger; GE Capital; Goodyear; Great West Casualty Co.; Hendrickson; International; J.J. Keller & Associates Inc.; Kenworth Truck Co.; Love’s Travel Stops; Mack Trucks Inc.; Meritor; Michelin; Pegasus; TransTech; Peterbilt Motors Co.; Omnitracs Inc.; a Qualcomm company; Randall Reilly; TRW;and Volvo Trucks.
Other founding members include: American Trucking Associations (ATA); Bulldog Hiway Express; Combined Transport Inc.; Daimler Trucks North America; Hahn Transportation Inc.; Jet Express Inc.; Longistics; Motor Carrier Service Inc.; Old Dominion Freight Lines; Tennant Truck Lines; Tennessee Express Inc.; and Truckload Carriers Association (TCA).