Balancing trucking time, cost, and location

Balancing trucking time, cost, and location

Here is where you find the ROI in routing and location solutions.

The three titular aspects of moving goods from A to B are standard across the industry. What isn’t standard is how fleets balance time, cost and location to meet customer demand. Driver availability, maintenance costs, fuel costs and traffic congestion are just a few of the roadblocks that cause logistics detours. Then you have to add in your specific application demands. Yet there’s efficiency to be gained if you know where to look.

Here’s a “for instance” from the brewing industry.

“What we’re seeing in the brewery industry is scheduling in the pickup of returns so that the same vehicle will actually do the pickup and drop off,” said Graham Wallace, director of product marketing, Here Technologies, a company that specializes in location data to deliver customized solutions. “Instead of sending two vehicles out to do two routes, one vehicle picks up the returns as well, and that delivers cost savings.”

Being able to do that requires visibility and that visibility requires the right set of data, the right algorithms behind the scenes crunching that data to deliver insights, and the right solutions provider partner to make sure those insights are applicable to your business. While the brewery example is a great niche application of location and routing data combined with logistics information, there is natural value to be harvested from routing efficiencies. Again, as long as you can see it.

“More visibility is what you’re going to need to drive more business,” noted Sarah Kelleher, senior product manager, Dispatch IT, a company that uses technology to make the final-mile delivery process efficient, transparent, and reliable. Kelleher went on to explain that the visibility you can get from the right location data solution can be passed along to customers to add value to the service you deliver.

“Customer value is huge right now,” she continued. “You stand out against competitors if you’re meeting service-level agreements and you’re also providing delivery transparency. That alone has driven customers towards a lot of the businesses that we’ve worked with and we’ve seen a lot of value increase in their business.”

Of course, with increased visibility of your operation passed along to your customers, you want to make sure you don’t overshare. It means walking the fine line of what location data you can safely share, what operational data you need to keep private and what the value of this information is.

“What we’re seeing is the trade-off between pure cost and the customer experience,” Wallace agreed. “In the customer experience, what’s coming to the fore is what people are valuing. The more information you provide, the fewer phone calls you’re going to get, so you can actually manage your costs whilst providing a better customer experience.”

There are plenty of nuances to be worked through to craft a location-based solution that fits a specific application. To learn more about the possibilities and how to avoid the pitfalls, I talked with Wallace and Kelleher during a live webinar. They answered my biggest location-based application questions and then fielded even more questions from the live audience.

Click here to watch an on-demand recording of the webinar and learn more about the possibilities of location-data solutions.

You May Also Like

Hexagon Agility, Brudeli announce CNG/RNG system integration with PowerHybrid technology

The setup enables the powertrain to switch between hybrid modes, providing flexibility for fleets to operate with different energy options.

Hexagon Agility and Brudeli Green Mobility announced a collaboration integrating Hexagon Agility’s CNG/RNG systems with Brudeli's plug-in PowerHybrid technology.

Brudeli says its PowerHybrid allows long-haul trucks to operate up to 80% electric energy, utilizing a dual electric motor system. The setup enables the powertrain to effortlessly switch between serial and parallel hybrid modes, allowing the truck to operate in the most efficient mode as vehicle speed, load, driving patterns, and battery charge level vary.

Ford to provide charging infrastructure for city of Dallas

As part of the agreement, Dallas will install Ford Pro chargers at city worksites and use Ford Pro smart charging software.

Accelera showcases new technology at ACT Expo

“We now have over 1.5 billion miles in the field on our e-mobility products,” Amy Davis, president of Accelera, said.

ACT Expo 2024 kicks off

Day one keynote speeches came from executives at Volvo, Tesla, and more.

Noregon TripVision now covers medium-duty vehicles

According to Noregon, the update brings TripVision’s remote diagnostics to medium-duty brands including Ford, GM, Sprinter, Isuzu and Hino.

Other Posts

What trucking execs said at ACT Expo; plus the biggest news from the show

Our ACT recap includes speeches from Volvo’s Roger Alm, Tesla’s Dan Priestley, and more.

act-recap-1400
Embracing truck service changes that come with EVs

Young Trucks adapts to EVs with Volvo’s certification program, investing in equipment, training, and safety for heavy-duty electric truck service.

Trucking-Sustainably-Young-Trucks-ev-dealer-1400
Kenworth talks Cummins natural gas engine trucking applications

Driven by decarbonization, the Kenwortth T680 outfitted with the Cummins X15N natural gas engine aims to lower trucking emissions.

kenworth-cummins-natural-gas-engine-UPS-truck-1400
Steer axle application considerations

Let’s go over some of the most important ways in which application affects steer axles.