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Building trust in truck data solutions

Jason Morgan is the content director of Fleet Equipment. He has more than 15 years of B2B journalism experience covering the likes of trucking and construction equipment, real estate, movies and craft beer industries.


We’re at a tipping point now in data-driven trucking solutions where the true challenge is not so much finding the right solution—it’s in using that solution. Data has a knack for contradicting assumptions, and no one likes to be wrong. So how are solutions providers helping to build trust in new data-rich offerings?

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In talking with Nate Zambon, director of Filter Minder at Donaldson, it’s all about showing your data work. Consider Donaldson’s Filter Minder Connect: its sensors and receiver wirelessly transmit performance data to the cloud and predictive analytics inform users when filters and engine oil are approaching the end of their optimal life. So when it tells you that a filter still has useful life even though, historically, you would have changed the filter on the next PM, it’s helpful to take a look at the filter yourself to see the proof in the data.

For more tales of building trust in data-driven trucking solutions and the next step for component-telematics, watch the video above.

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