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Yokohama Tire launches redesigned websites

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David Sickels is the Associate Editor of Tire Review and Fleet Equipment magazines. He has a history of working in the media, marketing and automotive industries in both print and online.

Yokohama Tire has redesigned its websites for commercial and consumer audiences. Yokohama says the sites – yokohamatruck.com and yokohamatire.com – were rebuilt to improve the customer experience.

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For Yokohama’s full line of commercial tires, the company says the redesigned site offers:

  • Tools like the new Tire Inspection Guide, which helps fleet customers identify the most common tire issues and fixes.
  • YTC’s Fuel Savings Calculator and Tire Inflation Pressure Calculator. The Fuel Savings Calculator provides fleet owners with comparative analysis on Yokohama tires versus competitors’ tires. The Tire Inflation Calculator provides inflation recommendations based on load inputs and axle configurations.

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