HDA Truck Pride has announced the addition of Matt Altenhofen to its Business Development Team. Matt joins the sales team with more than 15 years’ experience in the automotive aftermarket as a Business Development Manager. With a history at suppliers like BBB Wilson, Peterson Manufacturing and ECCO Lighting, Altenhofen brings a storied career into the distributor world as he works with HDA Truck Pride members to enhance opportunities.

“Matt’s personality and breadth of experience makes him a perfect fit for the HDA Truck Pride team,” says Clint Carter, chief commercial officer at HDA Truck Pride. “We’re excited to introduce him to our membership and supplier partners at HDAW; and get him settled in his territory.”