In addition to displaying its comprehensive range of filtration products, during the 2012 Mid-America Trucking Show (MATS), Luber-finer gave away a SiriusXM Satellite Radio with a $50 prepaid subscription card each day of the show. Winners were announced on the company’s Facebook and Twitter channels.
Luber-finer said it congratulates the following winners: Eric Jackson, owner of Jackson Transportation, Fleetpride; T.J. Echols, owner of Echols Trucking; and Chris Padella, a driver with Muma Logging.
Also during MATS, Pete Haskell and John Casanova, Luber-finer’s director of heavy-duty sales and vice president of sales, respectively, participated in an interview on WLW/XM166 that reached an audience of over one million listeners.
With some 70,000 attendees, the 2012 show was one of Luber-finer’s most successful MATS events in recent memory, the company said. Following a successful launch of its new brand image during the 2011 MATS event, today’s Luber-finer heavy-duty filter brand continues to prove why it’s “Built To Do More,” according to the company.
“The Mid-America Trucking Show is important to us because it reaffirms the fact that Luber-finer has the best customers in the industry,” said Casanova. “It’s great to hear stories from our customers about their dedication throughout the years to Luber-finer filters. So many owner/operators, fleet managers and service providers trust and rely on Luber-finer filters and we owe our success to them.”
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