ATA MCE 2021 Archives - Fleet Equipment Magazine
Talking technology accessibility for truck drivers, fleet managers

It’s easy to broad brush technology and make it sound like things just happen instantly. But they don’t. The reality is that platform integrations can take a while (years, in some cases) and multiple log-ins are a daily business reality. My stomach drops every time I open a website that asks me for my username

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Early electric truck wins and what’s needed going forward

There are still plenty of unknowns about the road the trucking industry will travel toward zero-emissions trucks, but if 2021 proved anything it’s that early adopting fleets are ready for electric. And the right applications are ready for electric trucks too. Many OEMs touted electric truck orders and deliveries this year. On Volvo Trucks North

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Making truck drivers happy and meeting decarbonization goals

Greater sustainability through decarbonization doesn’t mean that you have to make drastic equipment choices. Electric trucks are viable for some applications today (and growth into other applications is mostly certain), but not every fleet can be a first adopter. Business basics come into play; but that doesn’t mean that you sit on the sustainability sidelines.

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Reducing EV range anxiety through proper planning

Range, range, range. Will it have enough range? What’s the range? How can we improve the range? These are the types of rapid-fire questions that come at the beginning of the electric vehicle conversation. For electric trucks, range varies by manufacturer and can be impacted by the route, operating environment and even the driver’s habits.

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Dealing with truck driver difficulties: Three takeaways from ATA MCE 2021

The American Transportation Research Institute (ATRI) set the tone for ATA MCE’s 2021 show when it announced that driver issues, including recruitment, retention and compensation, topped its annual survey of trucking industry issues for the fifth straight year. While that likely comes as no surprise, there was a feeling of restlessness around truck driver challenges

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ATA MCE 2021: The photo gallery

Packed with truck technology, pulsing with electrified energy, the ATA MCE 2021 show wraps up a second half of 2021 trade shows that aimed to make up for lost time in 2020. And the shows delivered. Where ACT Expo offered sustainability excitement and TMC’s Fall Meeting brought us back down to a productive reality, ATA

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