Managing tires: Manufacturer programs can help fleets lower tire costs
The American Trucking Associations’ Technology & Maintenance Council’s Recommended Practice RP 236A—Outsourcing Guidelines For Tire & Wheel Maintenance contains a wealth of information that can help fleets make more effective tire management decisions. As the RP notes, fleets are looking for efficient and productive ways to better manage tire costs and are turning to outsourcing

Meeting challenges: Fleets focus on tire choices and tire management practices
[Editor’s Note: This column was penned by guest editor Jason Roanhouse, marketing program manager for Bridgestone Commercial Solutions] To meet an ongoing host of challenges, fleet managers are taking a progressive approach to the equipment their companies use to move freight. Today, that focus includes tires and tire management programs. Driving this activity are things like

Bridgestone rolls out new R268 Ecopia at MATS 2014
Bridgestone Commercial Solutions has debuted a new edition to its Ecopia product line. The R268 premium all-position radial is designed for regional and pickup and delivery fleets seeking performance that stands up to high scrub environments while offering fuel efficiency advantages. With benefits such as high-traction, long wear life, and low rolling resistance, the Bridgestone

Longer tire life thanks to smarter management
Understanding and choosing tires with outstanding technology and fitting them to the fleet’s needs won’t amount to much if the tires aren’t also properly maintained. Every fleet should have a formal tire maintenance program to assure its tires are cared for and managed smartly. This will provide the most service to the fleet and provide

Bridgestone makes personnel changes in commercial marketing
Bridgestone Americas announced that it’s making personnel changes to its commercial marketing team. Matt Loos has been promoted to director of TBR marketing and Michelle Lane has been promoted to director of OTR marketing. Additionally, Cassandra Kilareski joins the team as senior manager of marketing communications and digital. In a newly created position, Loos will
Bridgestone introduces M854 wide base all-position tire
Bridgestone Commercial Solutions introduced its newest rib-type all-position tire, the Bridgestone M854, ideal for severe on/off highway applications. The wide base radial, specially fabricated for the construction and refuse markets, meets the tough environment demands of dump trucks, cement mixers, bulk carrier equipment and logging applications. “Construction, logging and refuse fleets travel on loose terrain
Bridgestone launches all-position steer radial
Designed for severe service and on-highway applications, the R244 All-Position Steer Radial Tire from Bridgestone Commercial Solutions was developed to meet the demands of dump truck and concrete mixer applications with trucks that spend a higher percentage of time in on-highway use. The tire’s wide base ribbed steer pattern, the company noted, performs in both

Tire “remanufacturing” pays dividends
“We were ‘green’ before it was cool,” proclaimed Randy Hanson, technical training manager, training and development, Bridgestone Commercial Solutions at its training center located within Bridgestone Americas’ LaVergne, Tenn., manufacturing facility. A 13-year veteran with Bandag, Hanson served as a field service rep become assuming the important and influential training role. With the genuine passion

Bridgestone launches drive radial for auto haulers
Bridgestone Commercial Solutions has announced the new M749 Drive Radial designed for long- and regional auto haul transportation vehicles in the United States and Canada. “The M749 comes in a size unique to the Bridgestone lineup – 295/60R22.5,” says Bert Jones, manager, product marketing, TBR, Retread and OTR, Bridgestone Commercial Solutions. “This new product is