Yokohama celebrates truck tire factory opening

Yokohama celebrates TBR factory opening

Yokohama Tire Manufacturing Mississippi celebrated its grand opening of the new TBR tire plant on Oct. 5, 2015. The plant is Yokohama’s fastest build ever—opening just two years after its Sept. 23, 2013, groundbreaking ceremony.

“This plant tells our commercial tire partners that Yokohama is committed to this marketplace,” said Takaharu Fushimi, chief executive officer of Yokohama Corp. North America. “[Our customers] will get what they want when they want, as products will no longer travel across land and sea to reach them. Now the tires they need will literally be a call away.”

In the past Yokohama has been tentative to go after some large fleet contracts because it wasn’t able to make supply commitments, but the new plant changes that, said Rick Phillips, vice president of sales for Yokohama Tire Corp.

“When we talked to fleets in the past and said we wanted a factory, that only goes so far. When they see us breaking ground, that’s gone a long way,” he said. “We’re going to ramp up to full capacity and that’s just going to get better. We’re getting more and more fleet commitments and they’re excited about the plant.”

More more on the opening of the new plant, Tire Review has the in-depth story.

You May Also Like

Yokohama Tire introduces new commercial truck tire lineup at TMC

The tire lineup included over a dozen offerings, with three new products and the company’s last-mile delivery and ultra wide-base tire options.


Yokohama Tire showcased its range of commercial truck tires at the recently concluded TMC spring show. The tire product lineup, which boasted over a dozen tire offerings, featured three new products along with the company's last-mile delivery and ultra wide-base tire offerings.

New tires on display included:

Double Coin announces new original equipment, national account manager

In his most recent role, Tim Kelly was a national fleet manager for Bridgestone and has held multiple roles in the field.

Tim Kelly Double Coin
Volvo Trucks expands EV charger access with new vendor partner

The company’s Vendor Direct Shipping program now includes five models of EV chargers.

Spicer replacement end yokes now available for Allison transmissions

The automatic transmission end yokes are specifically designed for use on Allison transmission applications.

Grote Industries, Stoneridge announce wired rear-view trailer camera

The companies say the 4SEE technology can help drivers better avoid potential dangers and obstacles through increased viability.

Other Posts

Trayecto expands natural gas fleet with Hexagon Agility’s RNG fuel systems

With this Hexagon Agility order, Trayecto now has more than 300 CNG tractors operating in its fleet of 4,000 trucks.

Cummins shows off X15N natural gas, X10 diesel engines

Plus some powertrain components make their debut in Cummins red.

Thermo King announces dealers of the year

This annual award is the highest honor presented by Thermo King. Selections are based on performance and leadership criteria set by the company.

Continental introduces Generation 5 regional truck tires, new winter tire offering

The Continental Generation 5 regional all-position truck tire comes with improved traction and tire wear.