Western Star‘s new 2015 limited-edition calendar “Tough Challenges vs. Tougher Trucks” shows readers the kinds of extreme tasks a Western Star can encounter and overcome on a daily basis, said the manufacturer.
The calendar incorporates illustrations from artists Eric Larsen of Portland, Ore. and Kyle Raetz of Mason, Mich., and design studio ilovedust of London to showcase, in an artistically stylized way, that a Western Star truck can handle anything thrown at it, noted Western Star. Western Star noted that the conceptualized scenarios range from straightforward to more abstract.
For example, April’s illustration features a 4900SB equipped with a Detroit DD16 engine that transports booster rockets which weigh nearly 200,000 lbs. empty and are 149 ft. long, while Western Star’s newest truck—the 5700XE—is prominently featured in the calendar paired against challenges such as “bean counters” and weigh stations, showcasing the truck’s aerodynamics and weight advantages.
“Western Star trucks are always ready for any challenge, and our new calendar showcases some the most intense jobs our customers are taking on at any given time,” said Ann Demitruk, director of marketing for Western Star.
The “Tough Challenges vs. Tougher Trucks” can be ordered through the Western Star website or through a Western Star dealer.
