How paint finishes can add resale value

How paint finishes can add resale value

According to the paint finish experts at Sherwin-Williams, “in order to provide the best truck resale value, a fleet should use coatings engineered to stand up to harsh environmental effects such as rust and UV damage. The best specification option when taking durability and performance into consideration is a basecoat/clearcoat system that provides an extra layer of protection. Adding the clearcoat is the key to extending UV and color durability, as well as gloss retention and distinctness of image.”

Color matching is also critical. Choosing a solid or metallic finish that can be matched for touch-ups and repairs can help maintain a vehicle’s appearance and that means a potentially higher resale value. The application process is also important to enhance retail value. Failing to coat a truck properly the first time can lead to costly rework. The coating should be user friendly, simple and easy to mix and apply, and it should dry quickly with minimal coats. Fleet managers should partner with a coatings manufacturer that can provide application best practices and tips that add value beyond the coatings.

A single stage system may be less expensive due to less material costs, but a basecoat/clearcoat system is recommended to ensure the best resale value. A fleet manager should select a paint that is 100% acrylic urethane, as acrylic resins provide superior UV resistance, gloss and color retention compared to other systems.

Sherwin-Williams also recommends that fleet managers consider its Genesis G4 Premium Basecoat/Clearcoat System for a high performance polyurethane coating for a high gloss appearance. Genesis G4 is a durable coating that provides excellent color retention, UV resistance, and chemical and solvent resistance, the company explained.

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