Vipar Heavy Duty’s next Product Advisory Council meetings will be held during the company’s annual Impact Conference, scheduled for Oct. 15-20 in Marco Island, Fla. The organization’s Product Advisory Councils recently marked their five-year anniversaries.
“The Product Advisory Councils are instrumental in guiding our global strategy. They help us monitor and plan for conditions by keeping ears close to the ground with insights from distributors on their local regions,” said Larry Griffin, vice president of program management for Vipar Heavy Duty. “There are market nuances that can be very specific to a region or territory, as well as larger challenges and opportunities that can impact all of North America. Regardless of scale, the Product Advisory Councils keep us ahead of the curve for emerging trends and conditions.”